Ritz Communications

Home | Site map

AIRtime

Action, Interaction and Reaction from the Ritz team

So little time. So much to say.

Posted: September 20, 2012 - 6:30 PM ET - by Elisabeth

I read somewhere the average elevator ride is 118 seconds … so an elevator speech gives us less than two minutes to highlight our distinctive skills, our groundbreaking ideas or our smart business initiatives.

Then there’s Twitter, which gives us just 140 characters, and Facebook, which gives us a slightly more generous 420 characters.

We have so little time to grab our audiences’ attention (and likely so much to say). How do we get – and keep – anyone’s attention anymore?

We could tie our message to everyone’s favorite topic … them!

Who isn’t going to pay attention to how my skills support her needs, how your groundbreaking idea solves his problem or how our business initiative complements their goals?

Share

Hold everything!

Posted: September 6, 2012 - 12:00 PM ET - by Elisabeth

My pearls of wisdom (or maybe diamonds in the rough) for this week were cast aside when a friend shared this New Yorker cartoon with me. As they say, a picture is worth a thousand words …

If you have a pearl of wisdom or a laugh to share, send it and we’ll post it here.

Share